Blog

Sustainability at Caneel Bay Resort

The idea of sustainability has become an important responsibility of our industry today, many hotels & destinations promote initiatives and are constantly looking for ways to make a difference in their region and show guests that they care. One definition of...

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To sell or not to sell on Social Media

Aim to Inspire Bain & Company reported that customers who interact with companies over social media spend between 20-40% more money with those companies than other customers. These customers didn’t spend more because they were bombarded with sales-oriented posts,...

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